I've been a motorcyclist all of my life.  Constantly building, riding, racing, and generally having a lot of fun.

While working as a professional race mechanic & engineer, my wife was home working on a website.  Looked kind of interesting, and since I was kind of into computers, I wondered if I could build one, but what to build?  About that same time, I had a race coming up, and was out of tear offs for my Arai.  Called everybody. Nothing.

Finally found some at a small race shop in Costa Mesa. $11.95 for a pack of 15!!
"What the heck? That's like throwing dollars onto the track!"

At that moment, I knew the purpose.  Went home, and launched Wakularacing.com four weeks later.  Knew somebody else out there must have the same problems I did finding dirt track stuff reasonably priced.  First (and only) product - Arai tear offs by the case for $19.95, but with the added convenience of being able to order them from the comfort of your home, and have them delivered to your door. Didn't even care if it made any money, it was done as a service to fellow racers (and a bit of a gouge to the onse that tried to screw us over).

It went off!  Any profit made was rolled back into expanding.
Within 3 months, I burned out my little website, and expanded.  9 moths after that, expanded again.  Now, it's on its own colocated server, and this is the 6th version of the site.  It's also a full time job, I'm a Superthins distributor, way more products, and I keep changing and expanding them.

When people ask, I tell them, "I quit my low paying dead end job, and created my own low paying dead end job...." .
Beats real work, nobody tells me what to do, and I get to talk to a lot of interesting people.  The concept I started with, though, remains the same.  Decent parts at fair prices.  Pretty simple.....

And what's left of the $11.95 pack of tear offs is still tacked to the back wall.